10 lessons from the book Blink By Malcolm Gladwell

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The key to good decision making is not knowledge. It is understanding. We are swimming in the former. We are desperately lacking in the latter.

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Insight is not a lightbulb that goes off inside our heads. It is a flickering candle that can easily be snuffed out.

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In the act of tearing something apart, you lose its meaning.

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There can be as much value in the blink of an eye as in months of rational analysis.

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When we become expert in something, our tastes grow more esoteric and complex.

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We learn by example and by direct experience because there are real limits to the adequacy of verbal instruction.

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Arousal leaves us mind-blind.

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Often a sign of expertise is noticing what doesn't happen.

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