10 Lessons from the book The tipping point by Malcolm Gladwell

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The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.

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Emotion is contagious.

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There are exceptional people out there who are capable of starting epidemics. All you have to do is find them.

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A book, I was taught long ago in English class, is a living and breathing document that grows richer with each new reading.

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There is a simple way to package information that, under the right circumstances, can make it irresistible. All you have to do is find it.

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In the six degrees of separation, not all degrees are equal.

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In the six degrees of separation, not all degrees are equal.

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