10 Marketing Lessons from book The 1-Page Marketing Plan

You have only twenty-four hours a day, so the only way you can get more achieved in a day is by using other people’s time.

Your job as an entrepreneur is to be an innovator and a builder of systems.

Focusing on the cause (value) rather than the effect (making money) will lead to much greater long-term success.

One of the ways I recommend doing market research is by analyzing what your target market are actually buying or looking for.

A customer won on price will be lost on price

This would be a good time to share with you my definition of an entrepreneur: “someone who solves people’s problems at a profit.”

Tactics without strategy leads to the “bright shiny object syndrome.

Lifetime value and customer acquisition cost are two of the key numbers you need to know to measure marketing effectiveness.

we all want to share things and experiences that are remarkable.

10 Incredible Lessons from the book Alchemy

Thanks For Reading.